Body firming refers to methods and strategies aimed at improving the firmness, tone, and elasticity of the skin and underlying tissues. Various factors can contribute to the loss of skin firmness and muscle tone, and these factors can vary from person to person. Here are some common causes of decreased body firmness and strategies to address them, such as Aging, Lack of Exercise, Weight Fluctuations, Pregnancy, Sun Exposure, Diet and Hydration and Genetics,